1) First, and most important, wear an outfit that you feelcomfortable and beautiful in!
2) Avoid apparel that is very light (such as white) or very dark (such as black). Even a dark navy blue jacket can blend into a dark background, in the same way that a very light beige could blend into a light background. Also, if white is worn against a dark background, the range of contrast could result in the white being burned out, in other words, having no details at all. Conversely, if black is worn against a white, or very light background, the black clothing could be completely devoid of detail.
3) Avoid bright colors, such a red or orange, they tend to draw attention away from the subject’s face.
4) Generally speaking, solid colors work best. Avoid checked patterns, plaids, extreme stripes or dramatic herringbone patterns – they have a tendency to moiré on screen (which means appear to vibrate).
5) Beware of jewelry that can make noise and/or is quite shiny. (glare) The slight rattling or jangling noise that you may not be normally aware of, can be magnified by the microphone during an interview. Be particularly cautious of a necklace that might touch a lapel microphone, and especially avoid bracelets, which can create distracting noises for a person who gestures with their hands. In general, minimize jewelry for TV and video interviews.
6) Eye glasses can reflect distracting lights, but if you normally wear glasses, and that’s how people know you, you should wear them. However, a glare-free type or frames with no lenses would be ideal.
7) In many instances, it would be best to bring an alternative selection of clothing to help the Director/Producer present you in the best possible light.
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